Super Bowl XLVIII

Football's biggest annual event is set for February 2 at Metlife Stadium in East Rutherford, New Jersey. This Super Bowl, whose major sponsors include Dassault Falcon, is the first in history to be held in cold weather in an open-air stadium and also the first in the New York area, the country's top media market. Bruno Mars will perform at halftime, and rumor has it that a 30-second commercial spot during the game is running north of $4 million. Stick around during the breaks for what will likely be some of the most creative ads we'll see all year.

Share this...
 

Quote/Unquote

“[New billionaires in fast-growing countries] have to buy longer-range airplanes. If you’re flying from Mongolia to Nigeria, it’s either a three-day journey flying commercial or a nine-hour flight on your jet.”

-Steve Varsano