Martha Stewart Creates Menus for Charter Operator

BJT Waypoints
Martha Stewart Creates Menus for Charter Operator
Martha Stewart
Thursday, January 26, 2012 - 4:00pm

Martha Stewart is now flying charter through Farmingdale, N.Y.-based Talon Air and she appears in a lengthy video featured on the private aviation services' company website. Stewart created breakfast, lunch and dinner recipes that will be prepared by Talon Air chefs and served onboard with recommended wine pairings. Menu items include tomato-and-watermelon salad; grilled, spiced lamb chops; and old-fashioned sugar cookies.  Talon Air has not disclosed the terms of its promotional deal with Stewart.

FILED UNDER: 
Share this...

Add your comment:

By submitting a comment, you are allowing AIN Publications to edit and use your comment in all media.

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.
 

Quote/Unquote

““CEOs go to their vacation homes just after companies report favorable news, and CEOs return to headquarters right before subsequent news is released. More good news is released when CEOs are back at work, and CEOs appear not to leave headquarters at all if a firm has adverse news to disclose. When CEOs are away from the office, stock prices behave quietly with sharply lower volatility. Volatility increases immediately when CEOs return to work.” —David Yermack, a New York University finance professor, whose recently released study shows a correlation between when CEOs take their private jets on vacation and movements in their companies’ stock price ”

-David Yermack