“What we need to do is always lean into the future. When the world changes around you and when it changes against you—what used to be a tail wind is now a head wind—you have to lean into that and figure out what to do because complaining isn’t a strategy. ”
Piper Enters VLJ Business
The 70-year-old Piper Aircraft has begun a new era, launching the six-seat, single-engine PiperJet, carrying a price tag of approximately $2.19 million. The move adds another entrant into the very light jet market. The PiperJet is a clean-sheet design, which Piper claims will have a range of about 1,300 nautical miles and will cruise at 360 knots, powered by a variant of the Williams FJ44-3A engine. The Vero Beach, Fla. manufacturer expects a prototype to fly within 18 months and deliveries to begin in 2010.