How Charter Operator AirX Dealt With The COVID Shock

How do you reinvent a business overnight, and how will it look when the dust settles?

Nothing could have prepared the air charter field for the COVID-19 pandemic, which has required operators like Europe's AirX to reinvent their business models overnight. Chairman John Matthews gave Charles Alcock—a senior editor from BJT sister publication Aviation International News—his assessment of what it will take to keep the business alive and what the industry may look like when the dust has settled.

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