PrivateFly Expands Fixed-price City Pairs Program

UK-based private charter platform PrivateFly has added the Embraer Legacy 600 and three new routes with the large-cabin jet—London–Mykonos, Greece; Paris–Marrakesh, Morocco; and Moscow–Nice, France—to its fixed-price City Pairs program. This follows Nextant 400XTi City Pairs service, which it launched in April. The program will be available for both aircraft until the end of September.

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PrivateFly said its fixed-price flights have proved popular with on-demand charter clients since their launch two months ago and now account for more than a quarter of its flights. This increased demand prompted the new routes and the bigger cabin option, it noted.

According to PrivateFly, charges for City Pairs are 20 to 30 percent lower than average year-round prices on the same or equivalent aircraft and as much as 50 percent lower than peak summer pricing. Pricing is for the whole aircraft and, for the Legacy 600, runs €26,500 ($29,688) between London and Faro, Portugal and €35,500 ($39,771) between London and Mykonos.

“We know many clients are put off by the uncertainty and fluctuation in charter pricing often seen in the summer,” said PrivateFly CEO Adam Twidell, “so by buying bulk aircraft hours in advance, we can fix prices at lower-than-usual rates and guarantee to keep them that way even at peak times.”